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Product standards, certifications and eco-labels

A presentation on the growing interest in product standards, certifications and eco-labels and their role in promoting sustainable products.

Professor Smith's research and consulting work focuses on organizational adoption of energy efficiency, renewable energy, and other environmental performance-enhancing technologies, as well as the effectiveness of marketing communications around "green" messaging and life cycle assessment (LCA) information.


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Professor Timothy M. Smith, Corporate Environmental Management Program, University of Minnesota

Last modified on November 09, 2011 13:29

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